Sustainable Twin Ports Takes The Natural Step!
Congratulations Sustainable Twin Ports and all 13 early adopter organizations with your community showcase on October 8th, 2009. You are definitely an inspiration and proof of possibility for communities around the world!
Sustainable Twin Ports is a grass roots organization dedicated to furthering economic, environmental & social sustainability in the region through education, networking and action. The community showcase is a testament to their hard work, dedication and passion for sustainability.
Thirteen Early Adopter organizations representing local businesses, community organizations and institutions from the Duluth, Minnesota and Superior, Wisconsin region have been working together to incorporate sustainability into their respective organizations and at the community level. Today they celebrate and show case their fantastic accomplishments to make their organizations more sustainable.
I had the good fortune of teaming up with Lisa MacKinnon (a Natural Step associate from Madison, Wisconsin) to provide training and coaching for the 55 participants (3 – 5 individuals from each of the 13 organizations) on the Natural Step Framework and with integrating sustainability thinking into the strategic planning and day to day operations of their organizations, and I must say that I have been truly blown away by the outcomes and ongoing momentum that continues to build in the Twin Ports.
Check out their website and hear about the outcomes through the excellent YouTube documentaries that Chani Becker (a Sustainable Twin Ports board member) prepared on each of the Early Adopter organizations.
Also on October 28th The Natural Step US will be hosting a webinar that will showcase the Sustainable Twin Ports story along with the challenges, successes, lessons learned and next steps for this hopeful endeavor.
Written by Mike Purcell, Senior Sustainability Advisor





Thanks so much, Mike, for your words of praise. It's so affirming to hear your perspective on our accomplishments. This community is committed to sustainability and it appears the leadership provided by yourself and Lisa MacKinnon has taken hold.
One quick correction I'll add is this: the webinar will be on October 28th - this Wednesday, not November. I hope many will join us to hear about the great work these organizations have done and the movement that's gaining momentum here in the Twin Ports.
Looking forward to working with The Natural Step community for many years to come!
Tracy Meisterheim